Customer Engagement

  • According to a study by Gallup, highly engaged customers are 23% more profitable than their less engaged counterparts.
  • A report by Temkin Group found that customers who have an emotionally positive experience with a brand are more likely to be loyal, recommend the brand to others, and forgive the brand for mistakes.
  • A study by Hubspot found that businesses with highly engaged customers have higher levels of customer satisfaction, customer retention, and customer referrals, compared to businesses with low levels of customer engagement.